Fab Habitat Shopify Case Study
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Fab Habitat scales its ecommerce presence across India with
Futuready and Shopify

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Founded as Australia's premier online destination for home and office furniture, Fab Habitat is dedicated to high-quality craftsmanship. Offering a diverse range of meticulously designed products, including furniture, doormats, décor and more, the brand is renowned for eco-friendly homewares for your outdoor and indoor needs. Fab Habitat has extended its reach beyond Australia to international markets, including significant operations in India.

Teaming up with Futuready Media and switching to Shopify has unlocked a winning formula for Fab Habitat:

  • Ecommerce on overdrive: Online stores have become a powerful engine for sales.
  • Reaching new horizons: Now they connect with customers across India, offering a wider range of products to suit various preferences.
  • Smarter operations, and happier customers: Data insights and improved efficiency have led to faster deliveries and a more satisfying shopping experience.

Challenge

As a prominent player in the competitive homeware market, FAB HABITAT needed a robust ecommerce platform to maximize its potential. The brand required a solution that would allow it to:

  • Enhance scalability and streamline operations.
  • Support global sales and logistics for international expansion.
  • Provide a seamless, tailored shopping experience for diverse customers

"Our old website was outdated and didn't reflect our brand identity. Futuready Media completely transformed our online presence with a stunning Shopify website. The platform's flexibility allowed us to create a unique shopping experience for our customers. We've seen a dramatic increase in website traffic and conversions thanks to the new design and user-friendly features. Futuready Media's professionalism and attention to detail were exceptional throughout the project. We couldn't be happier with the results.” says Hemant Anjara

Solution

Partnering with Futuready Media, FAB HABITAT migrated to Shopify, unlocking key capabilities:

  • Customized storefront: Leveraged Shopify's flexibility to design a tailored online storefront that effectively showcases furniture collections, enhancing customer engagement and brand visibility.
  • Improved Operational Efficiency: Utilized Shopify's integrated tools to streamline order fulfillment, inventory management, and logistics processes, enabling FAB HABITAT to meet growing customer demands seamlessly
  • Global expansion readiness: Leveraged Shopify's robust global commerce capabilities, including streamlined payment gateways and multi-currency support, to facilitate Fab Habitat's international expansion efforts.
  • Enhanced marketing efforts: Implemented Shopify's advanced analytics and marketing integrations to optimize digital strategies, driving traffic and boosting conversion rates. This empowered Fab Habitat to target audiences more effectively and maximize marketing ROI.

Results

Since migrating to Shopify with Futuready's expertise, Fab Habitat has achieved remarkable outcomes

  • Revenue Growth: Shopify as the primary revenue channel boosted profitability through enhanced customer engagement and operational efficiencies.
  • Conversion Rate Optimization: Improved conversion rates with Shopify's optimized checkout processes and enhanced user experience.
  • Performance Enhancements: Achieved a 300% increase in overall site performance due to improved page load speeds.
  • Data-Driven Insights: Integration with Shopify's analytics tools provided actionable insights for informed decision-making and continuous business improvement
"Our old website was outdated and didn't reflect our brand identity. Futuready Media completely transformed our online presence with a stunning Shopify website. The platform's flexibility allowed us to create a unique shopping experience for our customers. We've seen a dramatic increase in website traffic and conversions thanks to the new design and user-friendly features. Futuready Media's professionalism and attention to detail were exceptional throughout the project. We couldn't be happier with the results." says Hemant Anjara

HEMANT ANJARA
Senior Manager SEO
Fab Habitat

INDUSTRY

Consumer

PREVIOUS PLATFORM

Magento

PRODUCTS

Shopify, ERP Integration

USE CASE

Australia, ecommerce, Automation, Upgrades

With Shopify and Futuready Media, Fab Habitat saw transformative results quickly

87%

Faster data gathering
for business intelligence

40%

More efficient item
data management

35%

Faster product shipping
to customers

Join the ranks of brands being transformed by Futuready every day

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